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How to drive a partner go-to-market strategy: A practical guide for B2B growth

Ramya on June 2025

Rise of GTM partner strategy

Learn how to build a partner go-to-market strategy that boosts pipeline, improves conversions and drives long-term B2B growth.

B2B database or LinkedIn / LinkedIn Sales Navigator: Which wins for prospecting in ANZ? 

Ramya on June 2025

B2B Database vs LinkedIn

Compare LinkedIn, LinkedIn Sales Navigator, and B2B database like Firmable for smarter prospecting in Australia and New Zealand. Discover what drives better leads and results

How accurate data supercharges your cold outreach

Ramya on May 2025

accurate b2b data for cold outreach

Accurate B2B data fuels better cold emails and calls. Boost reply rates and conversions across Australia and New Zealand with clean data.

The best email finder tools for B2B outreach in Australia

Ramya on May 2025

Email Finder Tools

Discover the best email finder tools for B2B outreach in Australia. Learn how to find email addresses fast and use sales intelligence to connect with the right leads.

5 tips for global expansion success: Real lessons from Paul Perrett

Ramya on May 2025

Tips for global expansion

Discover five expert tips on global expansion from Firmable Co-Founder Paul Perrett. Learn how to refine your go-to-market strategy and succeed in international markets with confidence and clarity.

Cold email templates: How to write cold outreach that gets replies

Ramya on April 2025

Cold email templates that work

Learn how to write cold email templates that get replies. Proven outreach tips and examples tailored for B2B teams in Australia and New Zealand.

Why traditional B2B data comparisons leave opportunities on the table

Tara Salmon on April 2025

Data Comparison - Apples and Oranges

Discover why traditional data comparisons limit your sales opportunities and discover best practice methods to maximise your potential sales prospecting and growth opportunities.

Top ZoomInfo alternatives for Australia and NZ companies in 2025

Tara Salmon on April 2025

Top ZoomInfo alternatives in AUNZ

What are the best ZoomInfo alternatives in Australia? Compare the top five sales intelligence platforms with better local data, pricing, and compliance. Find the right fit for your business today.

AI sales agents vs. human reps: complementary or competitive?

Tara Salmon on March 2025

AI sales agents

AI sales agents are transforming sales teams, boosting productivity by 5–10x. Learn how AI and human reps can work together to maximise efficiency, enhance outreach, and drive revenue.

Why it’s important to know your competitors

Tara Salmon on February 2025

In today’s fast-paced business environment, staying ahead of your competitors is crucial for gaining a strategic advantage. This post outlines the why and how to identify your competitors effectively.

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