How MyCISO uses Firmable’s B2B database to streamline market intelligence and drive sales growth
How MyCISO uses Firmable’s B2B database to streamline market intelligence and drive sales growth
Increased efficiency
Sales teams focus on smarter prospecting, not time-consuming admin.
Improved targeting
Timely and accurate market data helps sales team craft smarter outreach.
Enhanced collaboration
Salesforce integration and LinkedIn Chrome plugin is streamlining processes.
About MyCISO
MyCISO helps organisations simplify cybersecurity management with solutions for risk assessments, supplier risk, and security culture. Trusted by businesses across Australia and now expanding into the US, MyCISO makes cybersecurity accessible and scalable for growing teams.
The challenge
As a growing SaaS company with a sales team of eight, MyCISO needed a more efficient way to identify, segment, and target the right B2B prospects in a competitive market. Maintaining accurate contact and firmographic data was time-consuming, leading to inefficiencies in the sales process.
They needed a solution that could:
- Deliver up-to-date market intelligence
- Integrate with core tools like Salesforceand LinkedIn
- Support fast analysis and prioritisation of leads
The solution
Firmable provided the ideal platform for MyCISO – delivering accurate, real-time B2B company data and seamless integrations with Salesforce and LinkedIn.
The Chrome plugin simplified how the sales team collected insights from LinkedIn, while the Salesforce integration eliminated manual data entry, reduced errors, and kept the CRM consistently up to date.
“The seamless Salesforce integration ensures our sales team has the latest, most accurate data at their fingertips, reducing manual work and eliminating duplication. The LinkedIn Chrome plugin streamlines the way we analyse prospects, enabling us to gather all the data we need with just a few clicks. Firmable gives us the clarity to move fast and stay focused, empowering our team like never before.”
– Dane Meah, CEO
The results
Since implementing Firmable, MyCISO has seen measurable improvements across sales operations:
- Increased efficiency: Sales reps spend less time on admin and more time engaging with high-potential prospects
- Streamlined prospecting : The LinkedIn Chrome plugin enables fast data extraction and lead qualification
- Improved targeting: Accurate market data supports personalised and timely outreach
- Stronger collaboration: Salesforce integration ensures all stakeholders access consistent, synchronised data.
- Industry: Cybersecurity management
- Company size: 11 - 50 employees
- Use case: Sales growth
- Country: Australia
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Grow your business faster with Firmable data
With the largest Australian and New Zealand B2B database and the only local support team, it’s easy to get started with Firmable.
